The law on data is changing, and it’s only a matter of time before the new legislation comes into force. Of course, we’re talking about the General Data Protection Regulation (GDPR).
With the countdown on, are you ready for the changes? And, is your website GDPR compliant? Find out who it’s affecting and whether you need to make some changes…
The need to know information
The GDPR is new EU legislation that will change the way all data is captured, used and managed. So, what is the purpose of these new series of changes? In simple terms, full transparency when it comes to data handling. It’ll give every individual more control over their data, with a clearer understanding of exactly what data is captured and how it’s used.
Following the regulation, every person you have information on has the right to ask you to erase it. If they request its removal from your systems, you’ll have to comply.
This comes into effect on the 25th May 2018, so there’s not long to make the appropriate changes.
Will it affect you?
This will affect all businesses that either use email marketing, sends mail or makes phone calls. That means any organisation that collects or holds customer data, whether it’s for marketing or business purposes.
Even after Brexit, this will still affect UK businesses. This is because the government is expected to keep in line with GDPR legislation, to maintain effective trade and communication. So, there’s no way around it!
Double check your website
Most online businesses will have to review their websites, to make sure they’re compliant, or risk significant fines. Here are just a few things to look out for on your site:
- Ensure that visitors to your website know information is collected, what information it is, why it’s being collected and how long for. This acknowledgment is a clear indication you understand the new system.
- Options should also be set out separately and clearly, so people can easily understand.
- Users should be able to give separate forms of consent for different types of communication. If they want to opt out of one, but not another, they should be allowed.
- The process of asking to withdraw permissions needs to be simple and straightforward.
- You need to update your websites terms and conditions, to reflect new GDPR policy. It’s important to be perfectly clear with the information you collect and what you intend to do with it.
Need some help with your website?
Here at Nettl Bury, we’re up-to-date with latest developments and regulations. We even have our own guide to GDPR. Whether it’s new policies, or even new social media trends, we have you covered with our innovative and responsive website designs. Get in touch today to chat with one of our friendly web experts.